Meghan Markle has decided to rename her brand, previously known as American Riviera Orchard, citing that the original name limited the potential of her business. The announcement was made on a Tuesday, signaling a new direction for the brand as she looks to expand and innovate beyond the confines of its previous identity. Markle’s decision
Markle
Meghan Markle, the Duchess of Sussex, appears to have hinted at a rebranding of her lifestyle brand, previously known as “American Riviera Orchard,” to a new name, “As Ever.” This change has been teased in her recent social media activity, particularly on Instagram. The shift indicates a potential evolution in Markle’s brand identity, as she