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Kanye West shelled out a small fortune for some advert area throughout the Super Bowl — in a restricted capability, anyway — and it appears to have paid off … no less than in response to him.
Ye introduced his haul from Sunday on social media to kick off the brand new week — and single-day figures that he is citing are fairly good … round $19 million is what considered one of his reps says Yeezy.com made after his stripped-down SB spot.
He posted a screenshot of a textual content he apparently obtained, which breaks down what objects have been offered and the greenback quantity for every. There’s 4 totally different merchandise that KW and co. have been actually pushing, it appears, and people embrace a high, pants, a T-shirt and YZY pods.
The pods are mainly foldable futuristic socks that you would be able to put on as precise footwear.
Humorous sufficient, Kanye appears to have had an important sale on his web site … these things he is hawking are all on sale for a measly $20. Yep … even now, you will get ’em at that worth.
If these numbers are correct — then yeah … Kanye low-key cleaned up on his stock … and it will seem his “commercial” (if you happen to can name it that) really labored wonders.
ICYMI … the dude had one of the vital bare-bones ads of all time — which solely aired in sure markets throughout the Super Bowl broadcast — and it featured Ye actually filming himself behind a automobile, selfie-style, and giving a fast explainer of what he was promoting.
Like we mentioned, it was as primary because it could possibly be — and but, it appears to have achieved the job!
TMZ Studios
Some are calling Ye a advertising and marketing genius over this … and others are grumbling that the dude nonetheless has a buyer base that’ll purchase his stuff — even after all the things he is mentioned/achieved by now.
Hey, it is capitalism … and the market is talking for itself. 🤷🏽♂️