The battle between music streaming services continues to affect customers, this time for Jay-Z fans who picked Apple and/or Spotify over Tidal. All of the Brooklyn MC’s solo albums and his Watch the Throne LP with Kanye West have been removed from Apple Music and Spotify and are now only available on Tidal, which he co-owns.
Jay Z’s collaborative albums with R. Kelly – 2002’s Best of Both Worlds and 2004’s Unfinished Business – are still available on both of the streaming services. Hov and Linkin Park’s mashup album Collision Course also remains on Apple Music but is no longer available on Spotify. All of Jay Z’s albums can still be purchased on iTunes.
Though the removal of Jay Z’s catalog will frustrate fans, it’s another ploy to encourage users to subscribe to Tidal. Free concerts, early availability of Kanye West’s album Life of Pablo, and buying Prince’s catalog of music were tactics used in the past. Tidal which is fairly new to the game has gone through some adversity, including being accused of inflating its subscription numbers. Jay-Z might be pulling out all the stops to make Tidal as attractive as possible now that Sprint is on board. The telecommunications company bought a 33 percent stake in Tidal.