50 Cent’s beef of choice varies by the day. One Instagram post, he’s hyping up a feud between Chris Brown and Soulja Boy; the next, he’s slamming his own Starz series Power.
Recall last December when the Queens rap mogul vowed to quit the show after being snubbed in the Golden Globe nominations. Months before, the MC, who also serves as an executive producer on Power, came after Starz for exposing his manhood during a sex scene.
In a recent interview with Refinery 29, Power showrunner Courtney Kemp called BS, saying that the 50 Cent feud was “all bullsh–!” She added, “50 and I are extremely close, so all that social media drama? It’s just for the show. People truly believed that he did not know his di– was going to be on camera. I couldn’t believe it! Do you know how long we had to prepare for that shot? Of course he knew. The whole thing just gave us so much more buzz and helped me realize how we can use social media to our advantage. 50 Cent is a brilliant marketer.”
View Instagram post to Courtney Kemp below.